We at Robosoft are thrilled to partner with Digital Mall of Asia (DMA), in their endeavor to revolutionize the e-commerce and retail space. We have collaborated with DMA for their app development and portfolio maintenance. The initiative aims at combining the best of both worlds – online shopping and offline retail, and digitally re-create the shopping-at-mall experience of an individual. By using emerging technologies like AR (Augmenting Reality), DMA aims at simplifying user journeys and enhancing user experiences. The innovative nature of this initiative will take the form of the “virtual trial room” where a customer will be able to try and browse through the products just like at any other offline space of a mall or a shopping center.
This merger of the online and the offline retail space is a unique example of integrated product development where retailers can go beyond their platforms, digital or brick-and-mortar and offer engaging and innovative experiences for consumers.
This is one of its kind initiative in the retail space and in the coming days applying design thinking and understanding the psychology of online buying, selling and engagement will be the key to success.
Commenting on the association Our CEO, Ravi Teja Bommireddipalli said –
“We are delighted to be the digital partner of a pioneering concept in retail like Digital Mall of Asia. At Robosoft, we believe in simplifying lives through delightful digital experiences. The attempt to bring alive the best of both worlds – offline retail and online shopping are sure to redefine the shopping experience for millions. We are thrilled to create a virtual mall environment and revolutionize the shopping experience for consumers and are quite confident that Digital Mall of Asia will be the next big thing in retail.”
About Digital Mall of Asia (DMA)
Digital Mall of Asia, a first of its kind initiative by Yokeasia Malls Private Limited. It is an amalgamation of Real Estate and Digital space. It is a unique concept that introduces Digital malls with Digital Shops, which an individual can buy, sell and rent. DMA brings together the best of offline and online worlds, the shopping experience of an offline mall where brands have dedicated shops and convenience of online shopping where we get unlimited selection and benefit of buying anytime, anywhere.
Read the full press release here.
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