Maxit@My Universe

An app for smart spending and even smarter savings

robosoft technologies


Aditya Birla Group, India


Banking & FinTech


One of India’s largest multi-national corporations, Aditya Birla Group (ABG) sought to develop an original banking solution that would empower their customers to save money every time they used their credit and debit cards.
robosoft technologies


ABG observed that their customers were rarely utilizing the reward points on their credit and debit cards, as keeping a track of all the offers was cumbersome and time consuming. The idea was to develop an app that would help customers optimize their credit and debit card spendings, while finding them the best offers to maximize savings.
ABG partnered with Robosoft to build an intuitive app that supports 40+ major card issuers and banks. It helps bring savings into a users routine, by allowing one to draw benefits through tracking and notifying timely offers on multiple cards.
"The app ensured security of user data with SSL encryption and gave users the ability to monitor transactions with live feeds of their account activity."


robosoft technologies

Recommend relevant offers

The app suggests the best card for maximum in-store benefits and creates relevant offers based on the customers’ spending patterns.
robosoft technologies
robosoft technologies

Realtime updates

The MAXIT @ MyUniverse app notifies the users of the best offers at the right time and place
robosoft technologies
robosoft technologies

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