Maximizing OTT Product Evolution: Balancing Customization with Core Development

Product companies face a critical dilemma in the dynamic OTT landscape: balancing client-specific customizations with core product innovation.

In-house development teams, while crucial, can become overwhelmed by customizations, diverting resources and hindering the core product's evolution from keeping pace with industry advancements.

This eBook explores a solution leveraging dedicated, agile teams to maintain harmony between customizations and core product development.